Our Story - About us

the story behind Perfect Penny Marketing
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You may be thinking why call a marketing business Perfect Penny Marketing, well there is more to it than you think! 

This is our story . . . My (Jennifer Louise Tervit, Marketing Kingpin and PPM Owner) Mum was born in 1954, and in 1954 there were no penny’s made by the Royal Mint due to enough being in circulation.  

However, there was one Penny made . . . my Mum, Penny Ellis.  You see my Mum is a really amazing person, she raised 4 kids all by herself, always worked really hard and never complained (well apart from the mess of the house!). She is my hero.  

Simply, this is my dedication to my hero, I would not be here without her (literally!). 

She is my Perfect Penny.

You can find out the full story of Perfect Penny at our Blog page

Jennifer Louise Tervit (Jen)

Jennifer Louise Tervit (Jen)

Marketing Kingpin

Marketing Kingpin


Now you may wonder why my title is Marketing Kingpin, well are you not all bored with Marketing Executive, Marketing Consultant, Marketing Director or Marketing Manager? I thought so, I wanted to be a bit different and the definition of Kingpin seemed to fit the bill:

 a person or thing that is essential to the success of an organisation or operation

www.google.com (2016)

Then there is all the important stuff about my qualifications, achievements and work history:


  • Honours Degree in Marketing & Business Studies
  • Diploma in Business & Enterprise Support
  • Professional Diploma in Digital Marketing
  • Associate with Chartered Institute of Marketing
  • Many years work history, but you can get all that here…
Robert Tervit

Robert Tervit

Digital Marketing Wizard

Digital Marketing Wizard


I’m Robert, Jen’s brother. I started with Perfect Penny Marketing in February 2020. 

Keeping in with the theme of having a different title, I went with Marketing Wizard. The word wizard comes from the Middle English word ‘wys’ meaning ‘wise’ (www.macmillandictionaryblog.com). 

I felt this was appropriate as I have gained experience in many different industries, including running my own small business for 15 years. I also have the following qualification.

  • Professional Diploma in Digital Marketing

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